Services
Where strategy, influence, and action come together to create change.
We partner with leaders, organizations, and institutions to align priorities, build influence, and deliver results through targeted advocacy, strategic communications, and coalition-driven action.
Developing Stakeholders and Coalition Building
Who has a stake in the outcome? And what are their goals? Coalitions thrive when you unite with those who see your vision as the key to their own success.
Building a strong coalition starts with identifying people and organizations whose goals align with yours—partners who believe that endorsing your vision is the surest way to achieve a shared, mutually desired outcome.
Getting results is achieved by activating those groups.
Our case–study, the #StandWithCSU Campaign shows how we made students— and the system—a true priority through a powerful mix of traditional advocacy and social media.
Our case–study on Calbright College—an online community college— highlights our ability to unite influential voices and advocate effectively in the face of strong opposition.
Strategic Communications
We craft and deliver communications strategies that tell your story with clarity, purpose, and impact—building support, strengthening credibility, and advancing your goals.
- Message development that communicates your story in support of internal and external objectives.
- Consultation and coordination with leadership to set clear targets, identify allies to engage and opponents to neutralize, and design effective messages and tactics.
- Multi-channel delivery of advocacy, public image, and constituent management messages through written materials, training for staff and volunteers, coordinated institutional efforts, and public events.
Whether the goal is to mobilize supporters, manage perceptions, or influence decisions, we ensure your message is heard—and remembered.
Legislative Advocacy
We help you turn priorities into policy.
Our legislative advocacy work combines strategy, relationships, and execution to deliver results that matter.
- Direct influence on budget, legislative and administrative issues.
- Targeted campaigns that connect stakeholder goals with the priorities of policymakers and decision-makers.
- Strategic coordination—from message development and stakeholder engagement to coalition building across sectors.
- Capacity-building training that equips both internal teams and external partners to lead as effective advocates and coalition leaders.
- Custom advocacy toolkits that give your organization and spokespeople the resources to amplify your message and drive results.
Government Relations
We work at the intersection of policy, politics, and relationships to ensure your priorities are understood, advanced, and acted upon.
- Direct advocacy with elected officials and policymakers to turn your objectives into measurable outcomes.
- Fiscal analysis and budget advocacy with both the legislative and executive branches to influence policy and secure funding.
- Strategic relationship building that connects your mission with decision-makers who can make it happen.
With deep knowledge of government processes and a network of trusted relationships, we position you to drive meaningful change where it matters most.
Higher Education Administration
We bring deep experience in higher education governance, strategy, and advocacy to strengthen institutions and advance their missions.
- Direct engagement with governing boards, system leaders, and campus presidents to align priorities and drive results.
- Leadership and management of advocacy and state relations teams to ensure effective representation and influence.
- System-wide coordination of advocacy and strategic communications to present a unified, powerful voice.
From boardrooms to The Capitol, we connect leadership vision with the strategies and relationships that make it a reality.
“There is no one more qualified to help an organization to develop a strategy that leads to success. The award-winning #standwithcsu is just the most recent example of her skill and expertise in creating a campaign, or better yet a political movement, which resulted in increased funding for the California State University (CSU) when no one thought it was possible.”
– Bob Linscheid
Senior Advisor to President, Economic Development for Cal Poly SLO
President and CEO, Walnut Creek Chamber of Commerce
Former CSU Board of Trustees Chair
Every partnership begins with understanding your advocacy and policy goals — and finding the right strategy to reach them.
